ACT Students Excel in International Market Simulation Game, Securing Top Global Rankings
During the 2023-2024 academic year, the Entrepreneurial and Corporate Marketing Strategy course (MKT 301) students, under the guidance of Dr. Eirini Tsichla, Assistant Professor of Marketing, had the opportunity to enhance their learning experience using a Market Simulation Game. The ACT students formed three teams that competed internationally.The Game scenario…
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